Nowhere are the dangers of hyper-tourism more evident than at some of the most iconic sites of natural beauty in Crete. Common problems are overcrowding, especially in high summer, uncontrolled car parking, litter and the general degradation of environmentally vulnerable ecosystems through the sheer pressure of human activity. Gradually, local authorities are waking up to the fact that allowing the degradation of tourist attractions through over-use is not a recipe for long-term success, and taking measures to manage the situation.